Daniel Hughes

Daniel Hughes is a former UK Special Forces instructor, British Airways 787 Dreamliner Pilot and elite endurance athlete who now leads high-performance team consultancy ReIgnite. Known as a self-described problem solver who builds teams to succeed, Daniel combines extreme operational experience with corporate leadership insight. From summiting Everest to representing Team GB in world-level duathlon, his career reflects disciplined preparation, resilience and the pursuit of excellence under pressure.

Daniel began his professional journey in the British military, becoming one of the youngest individuals to be badged into the SAS. By 23, after enduring brutal physical selection that pushed him to his limits, he successfully completed Special Forces training and later served as a Special Forces Instructor. His military experience instilled the principles of clarity, trust and accountability that now underpin his leadership philosophy.

In 2013, Daniel led a 268-person team to deliver the highest-ever live television broadcast from the summit of Mount Everest, streamed via BBC News. The expedition raised £1 million for disadvantaged children in South America and attracted over 30 global sponsors, including Nike, Microsoft and HTC. Alongside his expedition achievements, he competed internationally in the ITU World Duathlon Championships for Team GB between 2014 and 2015, establishing himself among the world’s leading duathletes.

In 2017, Daniel founded ReIgnite, a team development consultancy focused on performance culture and organisational alignment. He later became Creative Director of Studio Albatross and was appointed Cycling Director at Pamoja Capital. Alongside his consultancy work, he continues to operate as a British Airways 787 pilot, balancing aviation precision with entrepreneurial leadership.

Daniel is hired for his rare blend of Special Forces discipline, elite sport performance and commercial leadership. He speaks with authority on building teams that function under pressure, making clear decisions in uncertainty and aligning culture with execution. His Everest expedition and fundraising mission provide powerful lessons in planning, sponsorship alignment and delivering against audacious goals.

Audiences value his direct, practical approach to leadership and high performance. Whether addressing senior executives, emerging leaders or performance teams, Daniel translates extreme environments into clear frameworks that can be applied immediately within business and organisational settings.

Here are some of the key milestones that define Daniel Hughes’s remarkable career:

  • 2025 – Delivered a keynote address at the ASA World Leadership Forum 2025, sharing insights on high-pressure decision-making.
  • 2020 – Appointed Cycling Director at Pamoja Capital, supporting strategic investment and performance development initiatives.
  • 2018 – Became Creative Director of Studio Albatross, leading creative and performance-focused projects.
  • 2017 – Founded ReIgnite, a consultancy dedicated to high-performance team development.
  • 2015 – Represented Team GB at the ITU World Duathlon Championships.
  • 2013 – Led the highest-ever live television broadcast from the summit of Mount Everest, streamed on BBC News.
  • 2002 – Served as a Special Forces Instructor following successful selection into the SAS.

Enquire About Daniel Hughes

Book Daniel Hughes today

Call Us

+44 (0)203 9580 428

Make An Enquiry

Daniel Hughes