Paul Collins

Senior Director & Global Head of Creative at Domestic, Former Global Creative Director at Bang & Olufsen & Nordic Executive Creative Director at Publicis Sapient

Paul Collins’ Biography:

Paul Collins is a globally respected creative leader and brand strategist, currently serving as Senior Director and Global Head of Creative at Dometic. Renowned for transforming brands through innovative storytelling, design and customer-centric thinking, Paul has built an exceptional career at the forefront of the creative industry. He is particularly recognised for his work as Global Creative Director at Bang & Olufsen, where he played a pivotal role in revitalising the iconic brand’s market presence and helped lead the acclaimed “See Yourself in Sound” campaign. As a speaker, Paul offers valuable insights into branding, innovation, creativity and strategic leadership, drawing upon decades of experience with some of the world’s most influential organisations.

Paul’s career began in the digital and interactive creative space, holding senior positions across leading agencies and global brands. In 2003, he became Creative Director at DigitasLBi Nordics before joining Akestam.Holst in 2007 as Interactive Creative Director, helping strengthen the agency’s reputation as one of the world’s leading interactive agencies. He later served as Group Creative Director at AKQA, Creative Director at Kirshenbaum Bond + Partners, Creative Director at R/GA and Nordic Executive Creative Director at Publicis Sapient. In 2020, he joined Bang & Olufsen as Global Creative Director before progressing to his current leadership role at Dometic in 2025.

Alongside his executive career, Paul has earned recognition as an authority within the creative community. He has been invited to judge numerous prestigious industry awards and served as a Judge of the 103rd Art Directors Club Annual Awards in 2023. His expertise in creative excellence, brand development and innovation has made him a sought-after voice within the global marketing and design sectors.

Beyond his corporate achievements, Paul is an engaging presenter who regularly shares his expertise with professional audiences. In 2023, he was invited to speak at the Frontify Paradigms Brand Experience Summit in Portugal, where he discussed the future of branding and customer engagement. Combining strategic insight with practical experience, he inspires organisations to build stronger brands, embrace creativity and drive meaningful business growth.

Why Hire Paul Collins?

Paul Collins is hired to speak for his unparalleled expertise in branding, creativity and innovation across both agency and client-side leadership roles. Having shaped award-winning campaigns and led creative transformation for globally recognised brands, he provides audiences with practical strategies for building memorable customer experiences and future-proofing businesses. His appearance at the Frontify Paradigms Brand Experience Summit further highlights his ability to engage audiences with forward-thinking insights. Paul’s presentations blend strategic vision, real-world case studies and creative inspiration, making him an invaluable speaker for leaders, marketers and innovators.

Paul Collins’ Career Highlights:

Here are some of the key milestones that define Paul Collins’ remarkable career:

• 2025 – Appointed Senior Director and Global Head of Creative at Dometic, leading the brand’s global creative vision and strategy.
• 2023 – Served as a Judge of the 103rd Art Directors Club Annual Awards, recognising excellence across the creative industry.
• 2020 – Played a leading role in the development and execution of Bang & Olufsen’s “See Yourself in Sound” campaign.
• 2020 – Became Global Creative Director at Bang & Olufsen, helping transform the brand’s global market presence.
• 2014 – Appointed Nordic Executive Creative Director at Publicis Sapient, overseeing major creative initiatives across the region.
• 2012 – Joined R/GA as Creative Director, delivering innovative digital and brand experiences for international clients.
• 2011 – Became Creative Director at Kirshenbaum Bond + Partners, leading integrated creative campaigns.
• 2009 – Served as Group Creative Director at AKQA, managing multidisciplinary creative teams and global projects.
• 2007 – Appointed Interactive Creative Director at Akestam.Holst, contributing to the agency’s reputation as one of the world’s leading interactive agencies.